It's December, and the insatiable Christmas capitalist engine is in a full bench press, with Canadians ready to spend money on the latest trinkets and gadgets. For kids – big and small – it's about getting and unwrapping as many presents as possible.
But the best gifts in life are the ones you don't need to unwrap and stick under a tree. For many Canadians Christmas is a time to celebrate the birth of Jesus, create memories with family and friends and eat delicious food surrounded by people you love. It's a time to listen to and enjoy the gift of songs, stories and laughter. It's a time to engage with people who know and love.
According to the National Institute on Deafness and Other Communication Disorders roughly 10 percent of the U.S. adult population, or about 25 million Americans, has experienced tinnitus lasting at least five minutes in the past year. Among adults aged 70 and older with hearing loss who could benefit from hearing aids, fewer than one in three (30 percent) has ever used them. Even fewer adults aged 20 to 69 (approximately 16 percent) who could benefit from wearing hearing aids have ever used them.
It's because of statistics like these why we believe one of the best gifts you can pass along to a love one this month is a free hearing test from Connect Hearing Canada.
For many seniors and people living with ear injuries, hearing loss is very real problem. Many complain of feeling shut out of family functions and being unable to relate to conversations. Sadly, many seniors have never been able to fully interact with their grandchildren because they are unable to hear what they're saying. What's even sadder is many people live with hearing loss for years because they either don't realize there is a problem, or are worried about the cost of dealing with the issue.
M.J. DeSousa, Connect Hearing’s Director of Professional Practice says the best thing people can do this holiday season is listen – and not just with their ears.
“There are a lot of people out there living with the cruel reality of hearing loss who don't need to, and a free hearing test from Connect Hearing would be the perfect gift,” says DeSousa. “Many people are living with hearing loss without even realizing it, but you do. Listen and watch for the cues. Are they shaking their head or saying yes, appearing to engage in the conversation when clearly they are not? Are they burying their noses in a newspaper and insisting on being alone in the living room when everyone else in the kitchen having a good time? If you think your loved one is dealing with hearing loss, have the conversation and get them in for a free hearing test.”
So this holiday season, consider giving something that is more valuable than a tie, pair of socks or purse. Consider giving your loved one the gift of a free hearing test from Connect Hearing. It might be the most important gift you ever give.